Kamen Rider Gummi

Kamen Rider Gummy Candy (仮面ライダーグミ) is a promotional fruit gummy candy confection manufactured by Bandai. The confection was first sold in Japanese stores during Kamen Rider Fourze's run on television in 2011 and has been a product for promoting the franchise ever since. The candies received a bigger promotional push during the airing of Kamen Rider Gaim, as the fruit motif of the Armored Riders allowed more flavors of candy to be put on the market.

The "Juicy Kid" commercials
During the sales of the Gaim candies, it was decided by marketing to hire a spokesperson/mascot for the candy's TV ads. Child actor Ryoka Minamide was selected for the role of a child who eats the candies, then exclaims how good the fruity flavor of the candies are by shouting "Juicy!" in an over-the-top manner with images of fruit in the background. He then gets splashed by a burst of fruit juice. Since there is no backstory on the child's identity in the commercials, he is simply referred to as the "Juicy Kid" by fans.

In the first commercial featuring him, he is simply sitting on an playground horse and examines the Gaim candies. Upon eating them, a gelatinous orange lands on his head, much like how the Armor Parts land on an Armored Rider. He then is splashed with fruit juice after exclaiming his catchphrase.

In the Drive commercial, he is sitting on top of a tire tunnel and eats the candies. A gelatinous grape tire flies out of nowhere and attaches itself to the kid (Much like Drive's Tire Exchange Ability). He then has a fantasy about zooming around the streets of Tokyo exclaiming "JUICY! FULL THROTTLE!". He is then soaked in juice.

In the Ghost Commercial, he is out on the streets in a pink hoodie with the word "RAP" on it and sings a rap about the new Gummies. A new character appears and pushes him out of the way asking him if the gummies are really that great. Juicy then eats the gummies and the flavor makes his sunglasses and hat fly off and then a scratch remix of the scene is played to emphasize the Juicy! flavor of the gummies.

Fourze

 * Grape

Wizard

 * Grape
 * Ramune Wizard Ring Gummies

Gaim

 * Gaim Orange
 * Ryugen Grape
 * Melon Energy
 * Kiwami Arms Fruit

Drive

 * Grape
 * Orange
 * Ramune

Ghost

 * Grape
 * Orange

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